ATP And Rolex Extend Partnership
LONDON – The ATP and Rolex have announced a multi-year extension of their partnership. The agreement sees Rolex continue as the Official Timekeeper of the ATP World Tour, as well as the season-ending Nitto ATP Finals at The O2 in London, through to 2020.
Rolex has a long-standing relationship with tennis, promoting precision, excellence and innovation in the sport for more than 40 years. The Swiss watch brand is a sponsor of many of the leading tournaments, and is proud to count Roger Federer, the longest-standing No.1 in the history of the sport, among its family of Testimonees.
Chris Kermode, ATP Executive Chairman & President, said: “Rolex is a brand that is steeped in the history of professional tennis. They have been a valued partner of our season-ending finale since 2005, and to the ATP World Tour since 2013, and their commitment to our sport speaks volumes. We’re delighted to extend our successful partnership.”